For the Skoda LET'S EXPLORE exhibition in Lyon and Barcelona, we created a personalised interactive experience with multiple Touchpoints fulfilling one storyline: 'Make every km count'. Visitors received a custom RFID badge, which tracked their progress and km count across the experience including an 8M reactive tunnel, multiple game stations, a sound shower experience and more.

Games, Immersive AV Experiences
and Interactive Exploration

We implemented a personalized guest journey with the use of short and long range RFID trackers that enabled everyone to take part in the theme of 'Make every km count'.
Visitors could tap their badges to activate stations, play, explore and collect km's in the process. The check out terminal summarized this data and allowed the visitors to take along a highly customized journey.